The Fourth Wall / Film
The Fourth Wall / Film & Event
Electrolux Grand Cuisine and Poggenpohl have joined forces to create a unique concept "The fourth wall" for the ultimate home kitchen – a place where gastronomy, creativity, and interior design combine to inspiring effect. This concept kitchen was built in London and opened with an event with chefs such as Magnus Nilsson, Neno Mendes and Paolo Pettenuzzo.
Printed communication
Concept launch in London
About Electrolux Grand Cuisine:
Electrolux Grand Cuisine, The Art Of Fine Dining; the world's first professional cooking system designed for the most exclusive homes and used by Michelin star chef René Redzepi at restaurant Noma and Magnus Nilsson at restaurant Fäviken. Installation also includes places such as Jade Jagger’s former Summer house in Ibiza.
Facts Electrolux:
Founded: 1919
Industry: Home appliance
Area served: Worldwide
Revenue: EUR 12.7 billion (2016)
Nr of employees: 55,000
Agency: Grow
Site: grandcuisine.com